The couple worked very hard to make the business the success that it is today. Like many things that take time, D&A’s success wasn’t achieved in a day. While all the hard work was paying off, Ansie started to employ staff to make things easier. For 11 years the couple ran the business with what they had. As everything progressed, Ansie bought her first Industrial Embroidery machine. To this day, she still does a lot of the work herself to make sure everything goes out the way it should.
Ansie says customer satisfaction is very important to her, because she will not be happy with any item that is almost right, it must be 100% right. “I like to have an open relationship with not only my staff but with my customers too” she says.
A lot of people say the customer is always right but Ansie tends to disagree with that. She says; “We’re all human and so is the customer. The customer can be wrong – if the customer is right we will be in agreement but if the customer is wrong, we will have to work out a solution. I will always respect my customers, and I expect the same”.